New items arrived last month and I've been so busy, I just haven’t had time to catch up on my blog. I try to post at least once a month, but the time has flown by!
So, here’s what’s happened over the last two months:
We received our Youth boy jeans, the Alex and Patrick. These two styles have been selling very well and customers have been very happy with them. The fabric is amazing and they look great. I’m so happy to have another age group available. The Youth girl styles are still not in production which really saddens me to say. The last samples that came from the factory still had some design problems but I think we've finally solved them and we may begin production very soon. This means they won’t be available for about two months or so and that’s if there are no complications
Two more styles for the ladies are now in stock - the Diva and Sheryl in black denim. We completely redesigned these styles so they will need another “try-on service”by our customers. We made these two lades styles in much bigger sizes and I’m happy to have them available.
We also have 5 sizes of the Timmy style in black denim. We originally were going to make another style for the ladies, but we had some design problems and chose not to make the third style. With the leftover fabric, I had the factory make the Timmy in black in size A, B, C, D and E. They look great and make a nice casual dress pant but the sizes are limited.
So, how’s our Staples prize coming along you may ask? I must say it’s taking a little longer than I had expected. A portion of the prize was an agent from Gannet Local and that part has been a little slow. They finally assigned us an agent and we've been working on a marketing strategy which should start to kick in sometime this month (October). I’m anxious to get this going as the Christmas season is just around the corner.
I have some more exciting news: Last month I was contacted by Karen Watts who owns a hair salon in Arkansas especially designed to cater to children and adults with special needs. As a mother of two boys (one with autism and one with Down syndrome) and a hairdresser, she saw the need to create an environment that would address the challenges of getting a haircut for people with disabilities. Her salon helps make getting a haircut a more pleasant experience.
Besides doing hair in her salon she carries many items that cater to people with disabilities and thought our jeans would be another great service she could offer. So we decided to set up our first “try-on” station. I sent her one of each size of our children’s, youth and teen jeans. She won’t have to carry stock or do any sewing, just determine which pair fits the best, then help place the order. She’s an incredible lady and I’m proud to be associated with her.
Getting the new jeans in last month (September) really boosted sales. I was so busy with shipping I was struggling to keep up, so when we entered into Down Syndrome Awareness month (October) and we had a store wide sale and things really picked up. Our turn-around time is taking a little longer these days, so please be patient.
With the increase in sales I hired someone to help me in the shipping department. I’m happy to introduce our newest member of the team, Mary Diemert. Mary has a lot to learn about our unique business and I’m so confident that she will do a great job.
Well, that about sums it up, I’m glad to report that sales have improved and we've added new styles. Let’s keep our fingers crossed that we can finally complete the youth girl style and hope for a busy holiday season.